MBA 750 – Impact of Regional Marketing Agreements and Emerging Markets on Global Business

1.5 Credits

Instructor

Tony Iaquinto, Ph.D.

Description

This course is an introduction to current issues relating to regional marketing agreements (trading blocs) and their impact on multi-national corporations. Special attention will be given to the European Union and the North American Free Trade Agreement because of their significant impact on U.S. businesses. There will also be a special focus on assessing the business potential of emerging markets in Europe and Latin America.

Elective Courses