Course Textbook Lists
Materials are available from the UW - Eau Claire Bookstore or call 715.836.2171.
Choose a course below to view the required textbooks for that course.
Fall 2010
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ACCT 703.840
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Acct Fdtn for Business Decisions
Textbook: Financial & Managerial Accounting for MBAs, 2nd Edition
Publication: Easton,Halsey, McAnally, Hartgraves, & Morse (Cambridge Business Publishers, 2010)
ISBN: 978-1-934319-35-2
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ACCT 703.841
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Acct Fdtn for Business Decisions
Textbook: Financial & Managerial Accounting for MBAs, 2nd Edition
Publication: Easton,Halsey, McAnally, Hartgraves, & Morse (Cambridge Business Publishers, 2010)
ISBN: 978-1-934319-35-2
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ACCT 704.840
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Acct Fdtn for Management Decisions
Textbook: Financial & Managerial Accounting for MBAs, 2nd Edition
Publication: Easton,Halsey, McAnally, Hartgraves, & Morse (Cambridge Business Publishers, 2010)
ISBN: 978-1-934319-35-2
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ACCT 704.841
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Acct Fdtn for Management Decisions
Textbook: Financial & Managerial Accounting for MBAs, 2nd Edition
Publication: Easton,Halsey, McAnally, Hartgraves, & Morse (Cambridge Business Publishers, 2010)
ISBN: 978-1-934319-35-2
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BSAD 702.840
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Statistical Analysis Foundation
Textbook: no text required
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ECON 703.840
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Microeconomics Foundation
Textbook: For students taking both ECON 703 and ECON 704: Principles of Economics, 5th Edition
Publication: Mankiw, Cengage Learning, 2009
ISBN: 978-0324589979
Textbook: For students taking ONLY ECON 703: Principles of Microeconomics,
Publication: N. Gregory Mankiw, Cengage Learning, 2009
ISBN: 9.78E+12
Textbook: ADDITIONAL PURCHASE OF APLIA REQUIRED
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ECON 704.840
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Macroeconomics Foundation
Textbook: For students taking both ECON 703 and ECON 704: Principles of Economics, 5th Edition
Publication: Mankiw, Cengage Learning, 2009
ISBN: 978-0324589979
Textbook: For students taking ONLY ECON 704: Principles of Macroeconomics,
Publication: N. Gregory Mankiw, Cengage Learning, 2009
ISBN: 978-0324589993
Textbook: ADDITIONAL PURCHASE OF APLIA REQUIRED
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IS 740.840
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Mgmt Information Systems in Business
Textbook: Principles of Information Systems, 9th Edition
Publication: Stair & Reynolds,Thomson Course Technology, 2010.
ISBN: 978-0324665284
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MBA 711.840
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Managing Ongoing Operations
Textbook: Intermediate Financial Management, 10th edition
Publication: Brigham and Daves (Cengage, 2007)
ISBN: 978-0324594690
Textbook: The Goal, (any edition)
Publication: Goldrat and Cox (North River Press, Inc.)
ISBN: 978-0884271789
Textbook: Reengineering the Corporation
Publication: Hammer & Champy (HarperBusiness)
ISBN: 978-0060559533
Textbook: Lean Thinking
Publication: Womack & Jones (Free Press)
ISBN: 0-7432-4927-5
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MBA 712.840
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Developing New Products and Services
Textbook: Essentials of Marketing Research, 1st Edition
Publication: Hair, Wolfinbarger, Ortinau and Bush by Irwin McGraw-Hill, 2008
ISBN: 978-0073381022
Textbook: Module 2: New Products and Services (Custom), 2009 ed.,
Publication: Erffmeyer. Published by Primis Custom Publishing.
ISBN: 978-0-39-018034-6
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MBA 713.840
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Managing Strategically in a Global Environment
Textbook: International Business: A Managerial Perspective, sixth edition
Publication: Ricky W. Griffin and Michael W. Pustay, Prentice Hall, 2010.
ISBN: 978-0137153732
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MBA 714.840
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Focusing on the Future
Textbook: Cycles: How We Will Live, Work and Buy, 2003
Publication: Dytchwald and Maddy. Published by Free Press.
ISBN: 0-7432-2614-3
Textbook: The World Is Flat: A Brief History of the 21st Century Updated and Expanded, 2006
Publication: Friedman. Published by Farra, Straus, and Giroux.
ISBN: 0-374-29279-5
Textbook: The Post-American World
Publication: Fareed Zakaria, W.W. Norton
ISBN: 978-0-393-06235-9
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MBA 715.840
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Leadership
Textbook: Mastering Self-Leadership: Empowering Yourself for Personal Excellence, 5th edition
Publication: Neck & Manz Pearson/Prentice Hall, 2010
ISBN: 978-0136066453
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MBA 747.840
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Financial Statement Analysis
Textbook: Financial Reporting, Financial Statement Analysis, and Valuation: A Strategic Perspective (with Thomson One Access Code) 6th edition
Publication: Stickney , Brown, Wahlen, South-Western, 2006.
ISBN: 978-0324302950
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MBA 748.840
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Investment Analysis and Management
Textbook: Portfolio Construction, Management & Protection, Robert A. Strong,
Publication: Robert A. Strong,
ISBN: 978-0324665109
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MBA 750.840
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Impact of Regional Marketing Agreements and Emerging Markets on Global Business
Textbook: no text required
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MBA 752.840
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Business in East Asia
Textbook: Business in Asia Pacific: Text and Cases, 2001
Publication: Sonia El Kahal, Oxford Press
ISBN: 978-0198782193
Textbook: Big in Asia, 2007
Publication: Michael Backman & Charlotte Butler, Palgrave, 2007 New Edition
ISBN: 0-230-00027-4
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MBA 756.840
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Applications in Marketing Engineering
Textbook: Principles of Marketing Engineering, 2007
Publication: Lilen, Rangaswamy and DeBruyn, Trafford Publishing
ISBN: 1-4251-1314-1
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MBA 760.840
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Employee Training and Development
Textbook: Employee Training & Development.
Publication: Noe, Raymond A. Mc Graw-Hill, 2010
ISBN: 978-0073530345
Textbook: Purchase of a headset required.
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MBA 761.840
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Project Management
Textbook: The Complete Idiot's Guide to Project Management (3rd or 4th
Publication: Sunny and Kim Baker and G. Michael Campbell, Alpha Books.
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MBA 763.840
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Business and Ethics
Textbook: Managing Business Ethics,
Publication: Linda K. Trevino and Katherine A. Nelson, Wiley, 2007
ISBN: 0-471-75525-7
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MBA 764.840
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Work Issues in Contemporary Times
Textbook: no text required
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MBA 765.840
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Advanced Topics in Project Management
Textbook: The Program Management Office: Establishing, Managing, and Growing the Value of a PMO. 2006
Publication: Craig J. Letavec Ft. Lauderdale, FL: J. Ross Publishing.
ISBN: 1-932159-59-2
Textbook: Project Sponsorship: Achieving Management Commitment for Project Success. 2006
Publication: Randall L. Englund & Alfonso Bucero San Francisco: Jossey-Bass
ISBN: 978-0-7879-8136-5
Textbook: Reinventing Project Management: The Diamond Approach to Successful Growth and Innovation, 2007
Publication: Aaron J. Shenhar & Dov Dvir Boston: Harvard Business School Press
ISBN: 978-1591398004
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MBA 766.840
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Contract Law for Managers
Textbook: no text required
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MBA 770.840
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E-Business Fundamentals for Managers
Textbook: Creating a Winning E-Business, 2nd Edition
Publication: Napier, H.A., Rivers, O.N., Wagner, S.W., & Napier, JB. Technology: Cambridge, MA (2006).
ISBN: 978-0619217426
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MBA 778.840
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Managing Technology in Turbulent Times
Textbook: Wharton on Managing Emerging Technologies, 2000.
Publication: Day and Schoemaker, , John Wiley and Sons, Inc.(Paperback edition)
ISBN: 0-471-68939-4
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MBA 779.840
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E-Business Website Development
Textbook: New Perspectives on Adobe Dreamweaver CS5 Comprehensive, 1st edition.
Publication: M. Geller, and K. Hart, Course Technology.
ISBN: 978-0538467148
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MBA 780.840
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Health Care Human Resources and Organizations
Textbook: No text required
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MBA 789.840
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Health Care Organization and Delivery
Textbook: Understanding the US Health Services System, 4th edition
Publication: Phoebe Lindsey Barton, 2010
ISBN: 978-1-56793-338-3
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MGMT 740.840
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Organizational Management Foundation
Textbook: Contemporary Management with DVD, 6th edition
Publication: Jones & George, , 2009, Irwin McGraw-Hill
ISBN: 978-0073530437
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MGMT 741.840
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Production & Operations Foundation
Textbook: The Goal: A Process of Ongoing Improvement, Third Revised Edition
Publication: Eliyahu Goldratt and Jeff Cox (North River Press, 2004).
ISBN: 978-0884271789
Textbook: Operations Management with Student DVD, Stevenson,10th edition, McGraw-Hill,2007
Publication: Operations Management with Student DVD, Stevenson,10th edition, McGraw-Hill,2007
ISBN: 978-0073290941
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MGMT 741.841
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Production & Operations Foundation
Textbook: The Goal: A Process of Ongoing Improvement, Third Revised Edition
Publication: Eliyahu Goldratt and Jeff Cox (North River Press, 2004).
ISBN: 978-0884271789
Textbook: Operations Management with Student DVD, Stevenson,10th edition, McGraw-Hill,2007
Publication: Operations Management with Student DVD, Stevenson,10th edition, McGraw-Hill,2007
ISBN: 978-0073290941
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MKTG 730.840
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Marketing Analysis Foundation
Textbook: Marketing with CD, 11th ed.
Publication: Lamb, Hair and McDaniel, Cengage Learning.
ISBN: 978-1439039427
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