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Marketing Analysis Foundation

MKTG 730  •  2 Credits  •  7 Weeks  •  Typically Offered: Fall, Spring, Summer

The marketing function is critical to the success of every organization around the world. This course examines how profit and nonprofit organizations identify, research and evaluate customer needs, select target markets, and create, price, distribute and promote need-satisfying products and services to individuals, organizations, and societies. Not for MBA credit.

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Upcoming Class Offerings

Spring 2019

Section Number: 840

Dates: 2/4/19 - 3/22/19
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Instructor:
Peter Knight

Fall 2019 (TENTATIVE)

Section Number: 840

Dates: 9/9/19 - 10/25/19
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Instructor:
TBD

Spring 2020 (TENTATIVE)

Section Number: 840

Dates: 2/3/20 - 3/20/20
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Instructor:
TBD

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